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Offline Meet with LiveJournal-Cyberabad

Hi All


We took our first step in meeting communities this past week, moving towards a bigger, better and more connected LiveJournal experience for its India users. We are all awake to what India seeks from LiveJournal. And with warm and enthusiastic support from our members, we can see ourselves realising this vision.


This weekend we got an opportunity to attend [info]cyberabad's offline meet held in Hyderabad, which is mostly a monthly affair. I visited there, met a great bunch of Cyberabadis, and came back with a satchel full of ideasJ. They are a set of generous, inviting and fun-loving people. Thanks guys, I had a blast! Read Cyberabad’s update on the meeting here.

 Meanwhile, we got a dip into the pulse of Cyberabad, not to mention a heartening mix of satisfaction with what has been and zeal for whats to come. Some of the brilliant ideas that brewed include:


·        Generate inter-community activities – among those formed on similar criteria (e.g.: city based like delhi and cyberabad); as well as those with varied, albeit intersecting, interests (e.g.: theatre and cyberabad). This would lead to more conversations and help sustain the communities

·         Perhaps, offline meets as an idea can’t be generically applied, but offline-online inter-activity is a good idea. Also, offline engagement would give a better picture of the specificities of various communities. To work closely with the maintainers to understand the same

·         Introduce some posters/merchandise

·         Organise some contests; prize being paid accounts is a great idea!

·         If target audience is youth, focus on campuses. Organise LJ meets + merchandise around their central events (like annual fests). Have an online component to the event. Synergy between communities and events

·        Some influencers to set up communities. For instance, someone offered to promote PFA (people for animals) through LJ. If LJ takes up initiatives like these/tie ups; people would join in. Dual benefit and greater activity

·        RSS aggregator tool, greater search options, pop-up e-mail service, integrated feeds, friendlier voice-posting and the like to make LJ more user-friendly


 A number of suggestions made during the meet are now on the table, to be discussed and implemented. We are hoping to see some results soon as well!


If any of you are willing to connect with us as communities, face-to-face or virtually, we’d be more than glad.We’ll be thrilled to meet, thrash some ideas, and enliven this space more!


Any thoughts or responses to the above pool of insights? Leave us a comment below or on the survey here. We are intently listening J







Team Blogworks for LiveJournal India




A funny idea hit me the other day, probably unworkable, but I thought of posting it here anyway..

The recent trend among Indians, ("as also, people the world over) is to gravitate toward online communities. Facebook, Hi5, Orkut, Multiply, Myspace, IMVU, etc. The majority of these communities also support blogging. However, LJ from the start, has been focused toward Blogging as well as community blogs.

Marketing LJ would probably have a better hook on Indians if communities were also given reference. Consequently, communities would find it beneficial to take active part in promoting their communities.

For instance, I would be rather apprehensive about pointing a complete stranger to my own blog. But I would be glad to point him/her to the communities that interest me.

Besides that, Communities usually have a lot more going for them in terms of subject matter and expertise. I, as an individual have a singular perspective and would probably attract only a certain kind of crowd. A community on the other hand would attract people of varied interests and specialties.

People probably enjoy the feeling of "belonging" to something bigger than themselves. :o)

For instance, you pointed out the discussion on campus events. People from say bangalore could show up for an event in some bangalore college or fate and talk to whoever seems interested about why they joined the community and why (more importantly), they should also join up.

This would probably also apply to Interest communities like PETA or SPCA, etc.. Inter-personal bonding would take them a lot further than just advertising their communities on the fray. :oP


Edited at 2008-06-11 07:39 pm (UTC)
personally, told sold on what you saying about communties..and especially after meeting cyberabad :). the detailed version of this post,viz. the bucket list, lists the points in greater detail, and with specific stress to communities..

also, just yesterday i met psychog and his friends from the trek..and they had so many stories to tell. if they were to write about their experiences, it'd be wonderful..and viral..
not only is LJ a good place for bonding of this sorts, but also..well..a big collage book for community experiences like these..
if they were to form a community based on that, it would probably feed itself continually too..with periodic treks, biking, and what not!
i am being too dreamy here though, but if we were to find out a way of putting this together..it has a good chance of being not only a vibrant community but bringing more and more LJ-ers to the world of trekking :)
This being just an instance...
Good point about interest based communities. But it just struck me out of the blue.. The majority of people are not very adhesive toward getting back home and updating their journals about what they've been up to.

psychog for instance, he can't update on the spot, like while he's half way up a glacier.. Why? No connectivity. Even if he did have network coverage, the cost is simply too high! He can't update his journal directly fro his cellphone unless he patches into a UK or US phone line to update his journal. Updating by SMS is out of the question anyway. It costs more than an ISD call. :oP

We don't have the framework or the tie-ups in place in India. And until updating a journal gets easier, people are most likely gonna keep it slow.

Another issue is "Normal people do not like writing about themselves". :( The mere act of typing something scares them and consequently, we have journals with one or two entries and otherwise, forgotten in the pages of history. It's a very non-indian habit, and unless people are getting graded in school or college for the volume of written content, people will likely just avoid the whole thing. :(

Sad, but I hope this changes in the near future.